Professional hair care · Canada
Masimo Beauty brings salon-grade colour care, smoothing rituals and finishing touches to every kind of hair — brought to Canada, made to be felt.
A little about us
We select formulas built for real salon results, then bring them home — so the ritual you love at the chair becomes part of your everyday.
01
Sourced from professional lines trusted by stylists across Brazil and beyond.
02
Formulated for every texture — straight, wavy, curly and coily — and every colour, from platinum to deep brunette.
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Shipped from our Canadian warehouse, so your favourites are never far from your next wash day.
The collections
Sou Loira
A violet-pigmented ritual that counters warmth in blonde and bleached hair while feeding it back the softness that lightening takes away.
Quiabo XBTX
A post-keratin ritual built around okra extract, designed to seal the cuticle, block humidity and keep a smooth blowout looking fresh for days.
Finishing touches
Hold, shine and scent — the details that make a style last through the day and the fragrance that lingers after.
Explore finishers
Perfect Touch
Extra-strong, long-lasting hold with a dry, weightless finish — no stiff residue, ever. Perfect for defining and setting any style.
Celebrate
A hair-safe perfume that scents without drying, leaving strands soft, shiny and delicately fragranced from morning to night.
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